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 On Thursday, September 1, a group of Crossroads teens spent the afternoon at Hill Holliday, one of Boston's premier advertising agencies for a Leadership Lunch. The afternoon served two purposes: it gave the teens an opportunity to learn what a top-notch advertising agency does, and gave the team at Hill Holiday some first-hand insight into what makes Crossroads so unique. The Hill Holliday team educated the group about brands and then led the teens in a focus group to gather the teens' impressions of Crossroads and their experiences as part of our community. It gave the team from Hill Holiday great insights which will be helpful in their work with us as they volunteer their time to help Crossroads define our "brand". Thank you Hill Holliday!
The Leadership Lunch program connects our teens with professionals in a variety of fields, showing teens in real-world settings what sorts of futures might be available to them. A Leadership Lunch is a two-way exchange of information – an opportunity for members of the corporate community to meet energetic, bright young people preparing to take their place in society and share what they have learned on the path to success. The Leadership Lunch program is one of the cornerstones of our corporate partnership opportunities and one of the most coveted events for our teens to participate in. These young people are beginning to think seriously about continued education and career development and are also interested in learning about varying perspectives on success that include family and community involvement.
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